Are you feeling burned out in this hot political climate? 

Do all the stories of greed over good, racism and walls over families, and women's rights and bodies being up for grabs make you want to scream "ENOUGH IS ENOUGH?"  


YOU CAN make a difference. Your voice can be heard. Partner with us in purchasing a lipstick that will benefit EMILY's List and help elect your political candidates. Representation matters now more than ever.

Pick from Resistance Red or Persistence Pink matte liquid lipsticks or Backlash Berry and Raging Rose gloss!

Do good. Feel good. Look good.

All of our products are certified CRUELTY FREE and VEGAN by PETA. And of course we will SHIP TO YOU FOR FREE.


Paint your lips, color the future, the time is now!




  • Long-lasting, highly-pigmented, and smudge-free...because we have a lot to say
  • Cruelty-free and Vegan-based since strength can be gentle
  • Action-based so you can feel as good as you look

They Said What?

Aynara R, Atlanta, Georgia

"These colors are amazing! Just love the brand even more when I found out that they advocate for women's rights!!  WAY TO GO!

Stacey S, Macob, Illinois

"Thank you for appealing to women who don't feel the need for makeup in a photoshop type, starvation for beauty standard, manufactured for the lowest common denominator type way, and for respecting our intelligence.  I will definitely be looking for your products in the future.

Natalia R, New York, New York

"This red is a totally show stopper.  I got so many compliments on it, and it lasted all day!"


Support or run yourself

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